Small Town, Big Dreams: A Community for Small-Town Entrepreneurs

Turn your passion into a thriving business with expert-led courses, community support, and exclusive resources. Join thousands of business owners making an impact in their small towns.

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WHY JOIN?

The Support & Strategy You Need to Succeed

COURSES, PODCASTS, WORKBOOKS AND GUIDES UPDATED MONTHLY FOR EVERY STAGE OF BUSINESS

Starting a Business

Learn the fundamentals of launching your business, from refining your idea to creating a business plan and securing funding.

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Scaling & Growth

Strategies to expand your business, increase revenue, build a team, and establish a strong brand presence.

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Optimizing & Automating

Improve efficiency with smart processes, automation tools, and sustainable workflows to maximize productivity.

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Preparing to Exit

Plan your business exit strategy with guidance on selling, succession planning, and transitioning to new opportunities.

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FREE VALIDATION TEST

Is Your Business Idea Built to Thrive?

Before you invest your time, energy, and money, take our free mini-course on business validation to help you assess your market, identify potential challenges, and ensure your idea has the foundation to succeed.

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How will you grow today?

Actionable help to grow at any stage of business in a small town.

Toolkits

Each toolkit is packed with mini-courses, podcasts, and actionable tools to help you implement strategies immediately.

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Guides & Resources

Curated templates, checklists, and guides that help streamline business processes.

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Live Events

Attend virtual meetups and  mastermind sessions to  connect with industry experts and build relationships.

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Community Network

Connect & collaborate with 1,000+ small business owners who understand small-town business life!

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NICE TO MEET YOU

I'm Lisa Arnold.

 I know firsthand the challenges and triumphs of building a business in a small town. As a small-town entrepreneur myself and founder of Small Town Startup, I’ve spent years helping others create, grow, and scale businesses that not only thrive financially but also serve their communities.

I started this platform because I believe business owners in small towns across the United states deserve access to the same resources, mentorship, and support that big-city entrepreneurs have - no matter your schedule, your workload or your timeframe - it's built for you when you're ready and when you need it. Whether you’re just starting out, looking to scale, or preparing to exit your business, my goal is to provide you with the tools, knowledge, and network to succeed.

Through expert-led courses, an incredible community of like-minded entrepreneurs, and live coaching and mentorship opportunities, I’m here to help you take the next step—whatever that may be. You don’t have to build your business alone. Let’s grow together!

A PEEK INSIDE

Just a few of dozens of resources 

Updated monthly to keep you learning, growing and scaling.

Business Plan in a Box

No more excuses... everything you need to finally create and finish your business plan is right here, from setting your vision to calculating financials! This 30 page workbook is your first step in making your small business a reality- pair it with our live business coaching for an additional level of accountability and support!

$19.99 USD

How to Start Your Business Bundle

Get six products (valued at $45) bundled together for the ultimate small business starter pack! Includes:  Validating Your Small Town Business Idea, our signature 20+ page Business Plan in a Box, How Small Businesses in Small Towns Can Find Funding, Starting an LLC in Tennessee, 10 Essential Insurance Types for Small Business Owners, and Understanding W2 employees vs 1099 workers/freelancers.

$30.00 USD

Engagement Down on Social Media? Here's Why and How To Adapt

Social media engagement is down across the board, and traditional metrics such as likes and comments are no longer enough. In this course, we show how engagement rates are dropping despite rising user numbers and how small business owners in small towns can stay ahead - and may even have an advantage compared to the big guys!

$9.99 USD
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